the soap co.
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| DISPLAY AREA |
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| POS |
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| CONCEPT MODEL |
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| SITE MODEL |
BRIEF
Social Innovation: Design a concept retail environment that reflects the socially responsible values of The Soap Co brand.
CONCEPT
Inspired by The Soap Co's 'Eco and Bee Friendly Collection', this concept provides a 'hands-free' retail experience that reflects the sense of connection within a working bee hive. This concept has inspired the display methodology and the use of RFID technology.
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